meet the new Ford Focus. one of Britain’s favourite family hatchbacks has been overhauled for 2018 to coincide with the Focus’s 20th anniversary. It’s got a brand-new look, more tech and toys, more trim options and a £17,930 starting price.
With Volkswagen nabbing second place in the UK’s new automobile registration tables with the Golf last year, and arrivals such as the Kia Ceed and Toyota Auris just around the corner, Ford’s outgoing focus was falling behind the times. As a result, the firm has retaliated with the fourth-generation Focus, which is on sale now ahead of September deliveries.
New 2018 Ford Focus: prices
The focus range arrives with seven familiar trim levels: Style, Zetec, ST-Line, ST-Line X, Titanium, Titanium X and Vignale. The style starts at £17,930 – lowering the entry point to the range by £2,300 compared to the previous generation. further up is the sporty-looking ST-Line, which starts at £21,570. While drivers looking for the most glamorous focus have the option of the Vignale – which opens the books at £25,450.
In addition to this, there is a Ford focus Active, which gives automobiles an SUV flavour with extra body cladding and a 30mm taller ride height. An estate version has also been launched, which, aside from the active model, boasts an identical trim line-up. With the rear seats folded the estate offers 1,650 litres of carrying capacity – a touch more than a VW Golf Estate or Vauxhall Astra sports Tourer can manage, but slightly behind the cavernous Skoda Octavia Estate. Come late 2019, both the estate and hatchback ranges will be bolstered with warm ST versions.
New 2018 Ford Focus: design
Take a quick glance at the new Focus, and you’d be forgiven for thinking this isn’t the clean-sheet design Ford claims. From the nose there’s a clear look of the old car, but stare harder and you realise it’s more than just a clever reboot.
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